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Via @Wikibruce on Twitter:

What is Mission Icefly? Events happening tomorrow across the US, 15 cities – coordinate @Unfiction: http://bit.ly/iMTDmM #ARGs

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Categories: ARGs General, Miscellaneous Products, Tweets

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So I was following Susan on LinkedIn.com and saw that she made a few new connections with wrigleys gum and i thought to myself, “hmm how would an ARG playout for a gum company?” and just dismissed it as a random connection.

Guess I was wrong!

June 29th, 2011 at 5:02 pm

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