Via @Wikibruce on Twitter: (Dec 8 11:50am)
Toronto #FlynnLives node activated! Img of drop artifacts: http://twitpic.com/3e3kte @thebruce0 @traffic_Jammer & battle_cat!
Posts Tagged ‘tron’
Via @Wikibruce on Twitter: (Dec 8 12:18pm)
Book insides (page 75) quality book! Jacket and all #flynnlives http://twitpic.com/3e3qq8 via @thebruce0
Via @Wikibruce on Twitter: (Dec 8 11:24am)
via @thebruce0: Toronto activating w/@traffic_jammer! #FlynnLives http://twitpic.com/3e3cj7
Via @Wikibruce on Twitter: (Dec 8 10:54am)
Sitting here in Toronto with operative traffic_Jammer at Starbucks, waiting… waiting… #FlynnLives
Via @Wikibruce on Twitter: (Dec 8 10:02am)
Landed in Toronto! T-1hr until DigitalPulse reveals cities. http://flynnlives.com/digitalpulse #FlynnLives #ARGs
After taking a lengthy hiatus from activity, a new Flynn Lives challenge was publicized on October 8th. News quickly and excitedly spread throughout the community.
The Flynn Lives Facebook page and @OperationTron twitter cryptically posted: “Testing… 1.. 2.. 3..” Followed an hour later by another: “Wait for it…”
These mysterious taunts were given closure with the big reveal:
How fast can you figure this one out? http://xdqlrpgmqivgca9tfjcqddnbxt.com
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On visiting the headache-inducing URL, players were presented with an equally headache-inducing visual design reminiscent of the website that led to the Pitcell trailer online at program-glitch-esc.net exactly 7 months earlier.
This time, the website provided three downloadable ZIP files containing a total of 168 text files. Each text file was an ASCII art image of either a Yes bit or a No bit.
Players quickly discovered that the files within each ZIP represented binary sequences, and once decoded became:
tron night 2010.com
TronNight2010.com announced the availability of exclusive tickets to another movie preview night on October 28th, and the tickets would go up for grabs on a first-come first-served basis globally, the following Tuesday October 12 at 1pm Eastern time.
The “Tron Night” preview events were to take place in locations around the globe: 31 US states, 4 major Canadian cities, Mexico, 27 European countries, 13 countries in Asia, as well as South Africa, Australia and New Zealand.
| Visit the TRON ARG WIKI at Wikibruce.com |
On Tuesday, the floodgates were opened, and the world fell on the website. Tickets were snapped up almost instantly, selling out some locations, after having four days for the word to spread. The rabid Tron: Legacy fan base, with no hint at more than a 20 minute movie preview, eagerly wanted in.
Tonight is Tron Night. Some even refer to this day, October 28th as TRON Day. The expectations for the event are high, indeed! Will this event live up to the hype? The last preview event had fans eager for excitement, to be shown a brief 3D trailer of Tron: Legacy, and nothing officially more.
Whatever the case may be, excitement is high for Disney’s Tron Night 20 minute preview event.
Now some local TRONto TRON Day fun!
I (thebruce) will be in attendance at the Toronto TRON Night event, at the Scotiabank IMAX theater. So, to add a little fun to the day, I thought it would be a good opportunity to hand out a bunch of Flynn Lives ARG swag to some dedicated fans!
Here’s what you need to do if you want to get some…
Once I arrive in Toronto, I’ll be using foursquare to check in to specific locations, to pass the time through the afternoon. Follow @Wikibruce, @Thebruce0, or Wikibruce on Facebook and watch for the updates. BUT! You must also watch for the simple task accompanying each check-in that you need to complete or to be prepared for before you find me. In order to win a bag’o’FlynnLives swag, you’ll need to be the first to find me, with the task completed.
There will be four opportunities to find me before the event, with prizes including FlynnLives.com achievement codes, Sam “89” logo pins and stickers, and Space Paranoids pins… amongst some other items.
I’ll be sporting the classy Threadless “My Other Ride Is A Light Cycle” hoodie… So pay close attention, drink some coffee, get your trivia on, get mobile, dress appropriately, and get pumped for the preview tonight!
To be fair, anyone can try for this, whether you managed to claim tickets to the event or not – as long as you’re a Tron: Legacy fan! (only one win per person though, to be fair)
If it happens that no one finds me before I move on to a different location, the tasks can still be completed and swag claimed if I’m located at anywhere else, any time, up to the preview event at the theater. Perhaps nothing will even be claimed by the time event starts!
Disclaimer: I’m not affiliated with the marketing of the film or the event, so this is purely my simple way of giving a bit to the fans on the local grid.
Also, I lost three special Flynn’s Arcade tokens last time I was in Toronto, so if you find them, please let me know!
See you later in Toronto, maybe!
UPDATE: Well, isn’t that strange… Apparently some program on the grid by the name of “KLOO” just commented below saying he was able to determine the tokens’ locations in Toronto, and will be publishing their calculated GPS coordinates when he finds available windows of communication. I’ll re-post them if necessary — If you find any, please retrieve them, and find me! There are rewards for their return…
UPDATE: TRON Night just finished, but it looks like KLOO came through after all! He commented again below with the locations of the 3 tokens:
ERR6871:UNKSRC:—————————————————//got it! quickly: I got the word from a trustworthy source, the three tokens are located at // 43.64500, -79.38675 north of the MTCC, on an inside ledge // 43.65058, -79.39063 st.patrick’s market square, nw corner of center ledge, dirt’s edge // 43.65283, -79.38751 University & Armoury, behind nw bench, edge of wood chips // I hope they’re found // good luck, gotta g–//
The tokens are specially identified, so if you find one at any point, please hold on to it and contact me by any means available. I’d like to award you with some Flynn Lives memorabilia!
Categories: ARGs General, Movies
It’s prompting nostalgic retro-flashbacks to the 80’s, all this hype for the upcoming film Tron: Legacy – a sequel to the classic cult sci-fi adventure from 1982 Tron. But the new face of Tron presented by 21st century technology and special effects has the fan-base in a tizzy. It’s having a similar effect as the recent reboot of Batman had; and perhaps it’s not unconnected that the same marketing team behind Batman’s Why So Serious campaign is heading up Tron’s Flynn Lives campaign.
| Visit the TRON ARG WIKI at Wikibruce.com |
Last year at the San Diego Comic-Convention, a very successful live event (with online components) was the platform for the public revelation of a life-size ‘Light-cycle’ and the first public teaser trailer from the film (watch the official video recap here!). This event opened the door for fans to start following FlynnLives.com – hoping, wishing, and praying that whatever happens between then and the movie’s release would also award them with some sweet Tron swag! If the Comic-Con event was any indicator, Tron fans would be in for a wild ride over the next year.
Sure enough, in early February 2010 I, along with other people all over the globe began receiving small packages in the mail containing a palm-sized “Bit” as seen in the original Tron, with a hand-written phrase written on the inside lid of the box reading “/zerohour“. From this, the website FlynnLives.com/ZeroHour was discovered with a binary-coded countdown to 11am EST, February 24th – Zero Hour.
The Tron community erupted with theories, as over the next few days a mysterious message was slowly revealed below. A list of cities appeared, located within the United States, Canada, France, UK, and Australia – but there were no instructions accompanying them.
An email was distributed just before “Zero hour” hit reminding people to watch their nearest city. Right on schedule, three cities first lit up linked with instructions to meet a contact at a specific time and place in each city. What happened was a feeding frenzy of F5’s and website refreshes for the next 9 hours as all 27 cities lit up three at a time. At the drop points, the first person to arrive and say the code phrase to the waiting contact (and only the first person!) would be given a cell phone by which they were instructed to locate a deaddrop containing exclusive Tron collectible swag – as well as codes to be entered online.
[kml_flashembed movie=”http://www.youtube.com/v/MFhjWPSHxcs” width=”425″ height=”264″ allowfullscreen=”true” fvars=”fs=1″ /]
At this point, FlynnLives.com allowed anyone to create a profile, including contact information. This implied potential phone calls, text messages, even physical mail to be distributed in coming months. Once signed up and connecting the profile to a facebook account, players discovered they could earn achievement badges – bragging rights. Additionally, those lucky enough to be the first to each ZeroHour location and enter at least one of the discovered codes online also received a special achievement, and their name listed as one of 66 special operatives.
At the end of this ZeroHour event, players online and offline were rewarded with a new desktop background, and instructions to visit PitCell.com at 4:00pm EST the next day — to be the first to register for an exclusive, limited IMAX screening in one of five listed cities: Los Angeles, New York, Toronto, London, and Sydney. Of what the screening is – still a mystery.
| Going to an IMAX screening? Add your name to the list if you’d like to meet up with others in your area! |
The next day, when this second zero hour hit, once again the refresh-frenzy began. Word had spread over the course of the day through mainstream media, and people worldwide were waiting in anticipation for the moment the (FREE!) ticket registration for this IMAX event would open. In an unbelievable record (where is Guinness to confirm?) The Los Angeles IMAX event was flagged SOLD OUT in under one minute. New York quickly followed suit about 5 minutes later. Toronto and London were next in short order, and Sydney selling out closed the deal.
A leading theory at this point is that individuals who grabbed a ticket in time (which is good for two people) will have access to view a special IMAX 3D scene from Tron, much like the 6 minute prologue scene for Batman: The Dark Knight. But details about the Tron screening as of this writing are still up in the air.
That’s not the end of it, however. After the updates, more was discovered online. Additional mysteries and strange codes, a hidden discussion forum with reference to Encom International, and what appears to be a deeper story still to be unraveled.
With tron: Legacy not slated for release until December 17th, 2010, this hype campaign is sure to kick up a notch or few in upcoming months, and those who miss out on this IMAX event shouldn’t fret about missing out entirely. Sign up for a profile, and watch for any opportunity to get in this game! One thing to keep in mind is that this kind of catering to a market fanbase is best and most successful when free, and only as good and enjoyable as the fans, players, and community make it.
You can join the search for Flynn in numerous ways:
- Bookmark FlynnLives.com and sign up
- Join the Flynn Lives Facebook group
- Follow #FlynnLives Twitter hashtags
- Join a discussion community like Unfiction or Tron-Sector
- Follow updates on Tron viral wiki, or the Tron wikia
- Watch sites that are tracking the campaign, like MovieViral.com and ARGN.com
Categories: ARGs General, Movies, Rabbit Hole