Archive for the ‘Grassroots’ Category

(updates appended below; most recent update: 03.05.10)

Today, big things happened. The Box was opened. (ongoing updates appended)

The viral nature of this production certainly did its job. The original video on youtube had a description which was consistently updated every few days. But the description was a countdown. It now reads:

000000000000000000
000000000000000000
0000…………………..0000
0000……OPEN……0000
0000……..THE…….0000
0000……..BOX…….0000
0000…………………..0000
0000…………………..0000
www.whatsinthebox.nl
000000000000000000

So what happened? We still don’t know… but something. All content indicates that events are taking (have taken?) place in the year 2018, August 6th. Supposedly this is when the events of the video take/took place.

Read on to find out all that’s been discovered, and dig in to the story…

Read the rest of this entry »

22
Mar

What’s in the box?

   Posted by: thebruce Tags:

My mama always told me life was like a box of mystery

The latest viral video to hit the ‘tubes has caused quite a bit commotion!  Take a look below, and come to your own conclusion… Links are added below to other sites and articles discussing this very well done video and viral mystery.

It’s not official, it doesn’t seem sanctioned, but there is more to come…

Articles:

More info to come…

25
Feb

Now it’s personal…

   Posted by: thebruce Tags:

A.R.E. Rabbit HoleYou stumble on a blog, one created by a high school student a few days ago who received a mysterious package in the mail and videoblogged it on Youtube. The package contains a small memory card with some pictures and mp3s, and a crumpled paper on which is written a scratchy message to this person by name, saying that something’s coming – something big.  ‘Cool! A new ARG rebbithole!’ you think.  You pass the link around to some friends and let your immediate ARG community know about it… some even secretly wonder what it would be like to get a hold of this note to add to their ARG swag collection at some point.

Yes, this is an ARG, and the blog creator is a puppetmaster; the student is an actor.

Now what if this person were real?  What if the creator of the blog were a real person who received this real package, which was sent to them, and no one else, which even mentioned them specifically by name?  What if this were you?  Is that still cool?  Many would reflexively say yes!

Over the years I’ve been in the ARG scene, I’ve seen a few mysteries like this crop up occasionally.  Anywhere from personalized contact containing mini puzzles like secret santa riddles, to friends pranking friends or creating special birthday experiences. It’s rare that a lot of time and effort are actually put into producing a complex, deep experience, drawing them ever deeper down the rabbit hole, with no other target audience than a single individual. Actually, the only other example I can personally recall to that extent is fictional – depicted in the movie The Game, with Michael Douglas.

Read the rest of this entry »

In an attempt to cover quite a number of running projects and games, here are a few launches, news items, and announcements to pore over.

Serious Games

Akoha – Come play it forward!
Self-labeled as a “social reality game”, Akoha is physical card-based game with ‘act-of-kindness’ missions to carry out on or with friends. You can get cards by buying decks, or by being given a card by someone who just completed a task. The visual explanation explains how players registered at akoha.com can see each card’s history of good deeds (including video blogs, testimonies, etc), who’s done what, when and where, and players can also earn karma points for carrying out these tasks. With enough karma you can begin creating other missions for people to carry out. Akoha is currently in a beta testing phase, but it’s a “big, bold and crazy kind of idea”, and it’s Canadian!

Ruby’s Bequest
Ruby’s Bequest is a new game from Institute for the Future telling the story of the (fictional) town Deepwell and its residents, and providing “a unique immersive experience in which thousands of people will help forecast the future of caring in the United States.”. Sponsored by United Cerebral Palsy and AARP, the game will play similarly to World Without Oil, where 7 years will pass between the month starting from launch, March 9th to the April 10th conclusion. Find out more information and join in at RubysBequest.org

Movies/TV

Terminator: Connor Chronicles or Salvation?
A website has recently appeared on the radar: SkynetResearch.com. Little to nothing is known about it besides what’s currently visible. More weight seems to be placed on this being related to Terminator: Salvation, slated for May 22 release, as the site is owned by Warner Bros, according to the Privacy Policy linked in its footer. What do you think?

Who’s Watching the Watchmen?
Much has been revealed since TheNewFrontiersman.net was discovered and its contents opened. The New Frontiersman, reporting on ‘hero’-related news in a very mid-20th century manner, also has a twitter account you can follow, a Youtube channel to watch, a Flickr account to view, and a newsfeed to read. Content galore! A true alternate reality – Nixon on Mt. Rushmore?
Watchmen is slated for release March 6.

Video Games

FEAR 2 Level III Testing
FEAR 2’s viral campaign recently executed a live event in New York City, with the Armacham Mobile FEAR Lab experience. Silver case recipient J.C Hutchins was on the scene to record the report the entire experience. Read about and watch his test and experience at JCHutchins.net. Visit Armacham.com (don’t be afraid!) and see what upcoming dates are listed on the calendar… FEAR 2: Project Origin is slated for release on Xbox 360, PS3 and PC, February 10th.

Singularity’s Mir-12
Russian spies, conspiracies, sci-fi, gorgeous women, it’s all here: visit MIR-12.com to find out what happened to Natasha Norvikov, and follow the ongoing investigations. If you can read Russian, you’ll have a much easier time! Raven software is releasing their first person shooter Singularity on Xbox360, PS3, and PC soon.

Halo Mysteries Return:
Mbaraki.2552
– Reported yesterday here at Wikibruce, new mysterious content has appeared in Bungie’s weekly updates in the Halo 3: ODST sections. The latest insert: “IDENT PROC 13262.0 MBARAKI.2552″ appeared in Jan 30th’s news.
* B.Net group Compound Intelligence discussion (membership req’d)
The Way Their World Ended – a twitter account named intimation, believed to be run by a form of AI, made contact with some people earlier this year. A dream-style puzzle was solved leading to the website thewaytheirworldended.com with weekly updates. Explicit references have been made to Halo, and past ARGs Iris, and I Love Bees. Speculation is mixed as to whether this is official or a grassroots ARG.
* Unfiction discussion

More Mirror’s Edge?
Hot on the heals of EA’s release of Mirror’s Edge, a new mystery has arisen hinting at an upcoming Mirror’s Edge 2 (confirmed to eventually become a trilogy). Pirandello/Kruger teases a red door… which soon after led to Newstream Energy. The investigation is ongoing!

Grassroots / other

Are you 23?
Disney’s launched a countdown of their own, located at Disney.com/23, for March 10, 2009. What’s so special about the number 23? (Besides Jim Carrey’s movie of the same name) Speculation, as it pertains to Disney, makes note of points such as Disney’s founding in 1923, or Steve Jobs’ purchase of Pixar in 1986 (23 years ago). The leading speculation which seems to be gaining ground is that it’s related to the March launch of Disney’s “Club 23″ (or D-23?) program. A revealing post on a Disney site has since been removed, but you can read the message here.

Ice Shock – Descendant
M.G.Harris was fairly open and public about an upcoming ARG for her book “Ice Shock“, which I reported on via ARGN.com back in November. She has now revealed the name: The Descendant, in a recent blog post. You can watch a 60-second trailer for the upcoming ARG at TheMGHarris.com fan site. Harris has slated its launch for March this year.

Yellow Curtain returns!
The Yellowcurtain wiki was recently updated with the news: “ATTENTION: Countdown for Yellow Curtain Episode 3 is ON!” While Episode 3 was apparently scheduled for launch January 15th, it may have been pushed a few weeks. Visit Yellowcurtain.com, watch anashel’s channel, or join the Facebook group for updates.